Why I Started This Company

Why I Started This Company

**By Not Broken Apparel Co.**

At Not Broken Apparel Co., our mission goes beyond selling clothing. We are dedicated to creating a community where combat veterans and first responders can find support, understanding, and empowerment. Here's why we started this company and what drives us every day.

Understanding the Struggle

Our founder's journey began with a deep understanding of the challenges faced by those who have served in the military and emergency services. After transitioning from military service to civilian life, many veterans experience a profound sense of disconnection and struggle with identity. Flashbacks, anxiety, and feelings of isolation are common, and the fear of not belonging can be overwhelming.

We knew something needed to be done to address these issues. Our goal was to create a brand that offers more than just apparel – a brand that provides a sense of belonging and support to those who have given so much for others.

A Symbol of Strength and Resilience

The core of our brand lies in the belief that while trauma and PTSD may permanently change us, they do not break us. Our apparel is designed to symbolize the strength and resilience that come from overcoming adversity. Every piece of clothing we offer is a testament to the incredible resolve of our community.

Our designs are inspired by the stories of veterans and first responders who have faced their struggles head-on. We want our customers to wear our products with pride, knowing that they are part of a community that understands and supports them.

Building a Supportive Community

We recognized the importance of creating a space where veterans and first responders could connect and share their experiences. Our community is at the heart of everything we do. Through our social media channels, blog posts, and events, we aim to foster a sense of belonging and mutual support.

We share stories of courage and resilience, highlighting individuals who have faced similar challenges. By doing so, we hope to provide inspiration and encouragement to those who may feel alone in their struggles. Our community is a place where everyone can find understanding and acceptance.

Collaborating for Greater Impact

At Not Broken Apparel Co., we believe in the power of collaboration. We intend to work closely with mental health organizations and veteran support groups to provide valuable resources and assistance to our community. By partnering with these organizations, we can offer more comprehensive support and help our customers find the resources they need to thrive. In order to be successful in that we need to grow our community, and that's where you come in. We need to come together to spread our message. 

 Empowering Through Action

We are constantly seeking ways to make a positive impact. Whether it's through donating to relevant causes or hosting events that bring our community together, we are dedicated to making a difference. But we need your support to get us there, we need the message to be spread as far as it can go.

Join Us on This Journey

We started Not Broken Apparel Co. because we believe in the strength and resilience of those who have served. Our mission is to change the perspective on dealing with trauma and PTSD, emphasizing that our past challenges only make us stronger.

To every veteran and first responder out there: You are not alone. You are part of a community that understands and supports you. We invite you to join us on this journey, wear our apparel with pride, and become a part of the Not Broken family.

Thank you for your service, your courage, and your strength. Together, we can redefine what it means to be permanently changed, but not broken.

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Thank you for being a part of Not Broken Apparel Co. Together, we are stronger.